Final Mr Edited)

Please download to get full document.

View again

of 39
4 views
All materials on our website are shared by users. If you have any questions about copyright issues, please report us to resolve them. We are always happy to assist you.

Download

Document Related
Document Description
“A Study on Customer Perception with reference to Big Bazaar in Noida” BY :SUBMITTED TO:- NAMITA KAPOOR JAI CHORARIA D-51 MANI BHATIA D-15 ROHIT SHARMA D-32 SANIYA KHATTAR D-17 SANYAM PANDEY D-05 1 ACKNOWLEDGEMENT I take this as an opportunity to thank with bottom of my hear all those without whom the journey of doing my project would not have been as pleasant as it has been to me. Working on my project was a constant learning experience with all sweat and tear which was its due but not with
Document Share
Document Tags
Document Transcript
  1 “A Study on Customer Perception withreference to Big Bazaar in Noida ”   BY :-   SUBMITTED TO:-NAMITA KAPOORJAI CHORARIA D-51MANI BHATIA D-15ROHIT SHARMA D-32SANIYA KHATTAR D-17SANYAM PANDEY D-05    2 ACKNOWLEDGEMENT I take this as an opportunity to thank with bottom of my hear all those without whomthe journey of doing my project would not have been as pleasant as it has been to me.Working on my project was a constant learning experience with all sweat and tearwhich was its due but not without being richly stimulating experience of life time.I am very thankful to Prof.   Namita Kapoor, MBA, Dept. for giving me theirvaluable advice and guidance towards fulfillment of the projectI want to express my deep gratitude to our institution Amity University, Noida forgiving me the opportunity to undertake this project and enhance my knowledge.    3 CONTENTS S.NO CHAPTERNO.TOPIC PAGENO. 1 Executive Summary 62 1 Introduction1.1   Purpose of study1.2   Objective of study1.3   Hypothesis77883 2 Literature Review 94 3 Research design3.1 Type of research design3.2 Information needs3.3 Data collection from primary sources3.4 Data collection from secondary sources3.5 Scaling techniques used3.6 Questionnaire development3.7 Sampling Techniques3.8 Field work 1010101010111111115 4 Data Analysis and Interpretation4.1 Results4.2 Limitations1212326 5 Conclusions and Recommendations 337 Bibliography and Reference 348 Annexure(s) 35  4 List of Tables Table No. Name of table Page No.1 Average age of customers 122 Average of ratings given todifferent parameters under study193 Ratings of quality of services withrespect to gender.214 ANOVA between income groupsand quality of service23
Search Related
We Need Your Support
Thank you for visiting our website and your interest in our free products and services. We are nonprofit website to share and download documents. To the running of this website, we need your help to support us.

Thanks to everyone for your continued support.

No, Thanks